AI Insights · Timothy · January 2023
Top 5 Film & Television Apps on iOS in Mexico Q4 2022
In Q4 2022, Disney+, HBO Max, Star+, Netflix, and ViX led the Film & Television app category on iOS in Mexico, showing varied trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the top five Film & Television apps on iOS in Mexico demonstrated notable trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, reveals how these apps performed throughout the quarter.
Disney+ experienced a steady increase in weekly revenue, peaking at approximately $506K in the week of December 19. Weekly downloads fluctuated, reaching around 54K in the final week of December. Active users saw a slight rise towards the end of the quarter, climbing from about 869K at the beginning to 775K by the end of December.
HBO Max: Stream TV & Movies showed a consistent weekly revenue pattern, with a peak of about $213K in the first week of October. Downloads remained fairly stable, peaking at around 49K in early October. Active users saw a minor increase, starting at 659K and ending the quarter with approximately 617K.
Star+ had a moderate revenue performance, peaking at around $80K in mid-December. Weekly downloads showed a gradual increase, reaching a peak of about 33K in the last week of December. Active users displayed a slight decline, starting at 257K and rising to approximately 288K by the end of the quarter.
Netflix maintained steady weekly revenue throughout Q4, peaking at around $60K in late November. Downloads saw an upward trend, with a peak of about 88K in the last week of December. Active users steadily increased from around 2.53M at the beginning to approximately 2.8M by the end of December.
ViX: TV, Fútbol y Noticias showed significant revenue growth, peaking at about $123K in late November. Weekly downloads also surged, especially in mid-November, reaching a peak of around 371K. Active users fluctuated, with a notable peak of 741K in the week of November 21, before dropping to around 170K by the end of December.
For more detailed insights and data, visit Sensor Tower.